Tuesday, February 3, 2015

Art Markman, Ph.D. | Smart Change: Five Tools to Create New and Sustainable Habits


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S y n o p s i s 

Smart Change explores the psychological mechanisms that form and maintain habits in individuals and groups and offers real, accessible and actionable advice for changing habits. In an engaging narrative, Markman covers a wide range of habits, from individual behaviors like eating better and exercising regularly to work-related behaviors such as learning effectively and influencing customers’ purchases. He proposes that there are five effective tools to help individuals change behavior and to help people influence the habits of the people around them:

1. Tame the “Go” system: Identify the triggers of habits, replace old behaviors with new ones and generate specific plans to deal with obstacles.

2. Harness the “Stop” system: Learn to deal with stress and other factors that hinder the development of new and positive habits.

3. Optimize your goals. Determine the course of behavior change and how to successfully incorporate those changes for the long term.

4. Manage your environment: Change your surroundings to dramatically reduce poor behavior and habits.

5. Engage your Neighbors: To affect other people’s behavior, understand the shared culture that creates a mutual dependency, and allows neighbors and colleagues to have a profound positive influence on the behavior of other members of their community.

B i o 

Art Markman is the Annabel Irion Worsham Centennial Professor of Psychology and Marketing at the University of Texas at Austin. He is also the Founding Director of the Program in the Human Dimensions of Organizations. The HDO program brings the humanities and the social behavioral sciences to people in business.

He got his ScB from Brown University and his PhD from the University of Illinois. Before coming to the University of Texas, Art taught at Northwestern University and Columbia University.

Art's research explores thinking. He has studied the way people form and use analogies, the mechanisms of decision making, the modes that allow people to form a categories, and the influences of motivation on reasoning. Art is also the executive editor of the journal Cognitive Science and is a former executive officer of the Cognitive Science Society.

Art has always been interested in bringing insights from Cognitive Science to a broader audience. To that end, he writes blogs for many sites including Psychology Today and Fast Company. He consults for companies interested in using Cognitive Science in their businesses. Art is also on the scientific advisory boards for the Dr. Phil Show and the Dr. Oz Show.

Along with Bob Duke, Art hosts the radio show Two Guys on Your Head for KUT Radio in Austin. Two Guys on Your Head is available as a podcast on iTunes and Soundcloud. You can also follow the show on Twitter.

When he's not doing things related to Cognitive Science, Art can be found spending time with his family or playing sax in a blues band.

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